A guy meets a girl and instantly faces the biggest challenge. The first impression he makes. Beautiful girls get approached all the time. This is why she quickly needs to decide if he’s worth pursuing or not. Girls don’t consciously feel attracted to a man. They don’t think “hmm, he has a nice smile, is six foot tall, let’s get attracted”. You might wonder what makes a girl attractive to a man. Well, girls are subconsciously attracted to qualities like social status, leadership, dominance and protection. And how can you convey these traits, so that when you meet a lovely girl, she could fall in love with you? A big part is how you dress. When dressed well, women can see your curves which conveys dominance and your type of personality.
Now if you are one of those guys that never had cool friends that could give you advice on fashion or never had women to help you out, then it’s to no surprise that you probably never get many compliments from women on the way you dress yourself. (If you do, still read on, since if you have some sense about fashion then you can even improve upon your style). The problem for these guys that poorly dress themselves is that they simply don’t know what they should take into account when trying to find a style that fits their personality. There are so many things to consider and yet for these men there is no resource that can help them.
Men don’t have a clue about fashion. Even most “cool dudes” don’t have the kind of success you can have when you dress well. They walk around in the same clothes they wore when they were young, ignorant to that conveying childishness for example. Did you know that your sense of style and fashion is a good measure for the amount of women in your life? If you never had women or stylish men help you out with fashion, you probably don’t get compliments from women about the way you dress (If you do, read on, because if you already have a sense of fashion, you can improve your style even more). The problem with men that don’t dress themselves well is that they never learned what style is tailored for their personality.
Do you want to dress in a way that perfectly fits your personality and get women to drool all over you? (As long as they don’t ruin the clothes of course!).
If you said yes, Brad’s Fashion Bible is written just for you. He goes into depth about the psychology of clothing, for example about “nice guys” and their needs to blend in with the rest of their peers when they were young (which causes them to continue to dress boring today). You see, the beliefs and values these nice guys have developed over the years have caused them to dress in ways completely unattractive to women. I’ve found it an interesting take on fashion to look at the inner beliefs that reside within us that influence the way we dress. Because brad has studied psychology for at least 13 years he does seem to know what he’s talking about. I do think that he elaborated a bit too much on this though and if you are just a regular guy with no inhibitions about trying something new to wear, then you might want to skip the first part of Brad P’s Fashion Bible.
After our psychology lesson we get right into the elitist world dressing and communicating. Because girls (biologically) want the best guy they can find, emulating the elite will create instant attraction.
In the next part the fun really begins, as Brad explains the three frameworks for creating your look. The first framework is normal and well dressed. It’s easy to do and to start off with. The second framework is sexy stereotyping. Girls have a picture of their dream guy in their heads before meeting you, being dressed as the stereotype that fits that picture will cause her to be open to you immediately and will open the door to sex very swiftly. There are various types described in Brad’s Fashion Bible and you will find a style that suits your personality, e.g. rock star. This will have a huge impact on girls that you’ll meet as they can brag to their friends that they slept with a rock star like you. ‘Framework Three’ is pushing the limits. This one is the most difficult to create, since you’ll have to be aware of the latest fashion and are actually mixing looks and stereotypes. When you master this frame, picking up models will be easier because she’ll identify you as someone within her league.
At the end of the book Brad speaks about the basics of fashion, which include a lot of stuff to consider, like grooming and what to NEVER wear. On the very end there are a series of questions that clear up any remaining doubts around fashion.